Advanced Course in Digital Marketing – DMI Expert – DMHQ | Digital Marketing Courses and Certifications Philippines

About the Course

DMI Expert is an advanced course designed to provide expert-level professional certification in digital marketing. It offers comprehensive knowledge and a deep understanding of digital marketing principles, equipping learners with the strategic and research skills needed to excel in management and leadership roles within the industry.
This Expert Diploma in Digital Marketing is ideal for those looking to gain expertise and lead in the competitive digital marketing landscape.

Why Choose DMI?

Get an internationally recognized digital marketing certification with an academic credential equivalent to a professional diploma
Validated by the global marketing and e-learning leaders of Google, Meta, Microsoft, IAB, IBM, and more
Adopted by the American Marketing Association (AMA) and Australian Marketing Institute (AMI)
Global alumni network of almost 300,000 members worldwide
Earn the prestigious title of DMI Expert!

How You Will Learn

Self-paced online learning. Get 44 weeks of access to 40 modules of highly interactive video courseware.
Continuing education. Receive 6 months of free access to DMI’s Membership portal, packed with an ever-growing library of short video courses, webinars, e-books, articles, templates, and more.
Global community & class tutors. Engage with other DMI students and graduates worldwide and get support from class tutors.

Course Benefits

Get equipped you with cutting-edge knowledge to master digital marketing at a professional level.
Dive deep into advanced digital marketing strategies.
Refine your leadership abilities.
Gain expertise in SEO, social media, and customer experience (CX).

Course Content

Managing Marketing Activities
Customer Experience
Analytics, Data & Ethics
Building an Effective Digital Team
Developing a Digital Strategy
Communications Fundamentals
Digital Channels
Managing a Digital Team
Digital Leadership
Driving Business Performance

Social Research
Facebook, Instagram & Pinterest
LinkedIn
Social Commerce & Affiliate Marketing
Social Video Strategy
Social Content
Twitter (X)
YouTube, TikTok, and Social Video
Social Apps and Other Platforms
Social Customer Service

Introduction to Search Marketing
Optimizing SEO
Managing Paid Search Campaigns
Search Analytics
Search Strategy Research & Planning
SEO Setup and Content
Paid Search Fundamentals
Demand Generation
Data and Data Visualization
Search Strategy Execution and Optimization

Website Optimization
UX Research
CX Essentials
Applied E-Commerce
Marketing Automation
Graphic Design Essentials for Marketers
UX Design
E-Commerce Strategy
Email Marketing Strategy

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Skill LevelExpert

Requirements

This expert level certification consists of approximately 40 modules of course content and 3 assignments. You have up to 44 weeks to complete the course, during which time you can access your course content wherever and whenever you want.
The course requires the completion of 3 Digital Marketing assignments:
Assessment 1: Engagement with the program’s quizzes
Assessment 2: Computer-based test in the chosen specialization
Assessment 3: Develop a digital marketing strategy proposal for a business

Target Audience

Marketing executives and professionals
Brand managers and strategists
Media planners and media buyers
Digital marketing managers and marketing directors
Marketing consultants
Entrepreneurs and small business owners
Those with responsibility for developing or implementing an online marketing strategy for an organization

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