E-Commerce Interactive Plus

About Course

With a focus on career-ready learning, and delivered through a blend of essential reading, case studies and useful toolkits, this course will quickly make you familiar with the core principles and best practices in e-commerce. E-Commerce Interactive Plus combines on-demand learning, live sessions, hands-on assignments, and presentations. This way, you can learn at your own pace and also be able to have your work critiqued by our subject matter experts. You can learn from your classmates as well.

Here’s what you get with E-Commerce Interactive Plus:

5 interactive modules
16 hours of videos and learning content on demand
2 live sessions with our subject matter expert
bonus content our subject matter expert
5 individual assignments
1 capstone project
3 months of access to the course videos
3 months of access to the DMI membership portal (packed with content)
practical toolkits and templates
Associate Level Certification upon passing the exam

Benefits of the course

Understand how the design of your website can effect on how your customer choose to buy from you
Know how to attract your customers using search, social media and other digital tools
Learn how to choose the best marketing channel for your business goals
Set up your website analytics to track and optimize your conversion rate, and understand which channels are best for your business
Learn to how to map the customer experience and adapt your business and website to suit their needs