Ayala Land
One of the country’s premier real estate developers, Ayala Land understood that digital transformation is accelerating in every industry, including the property sector. They approached us to run DMI’s Certified Digital Marketing Professional (CDMP) program in-house for their senior marketing leaders. We initially ran a digital skills test to assess their level of knowledge.
We trained 30 participants from Ayala Land, Alveo, Amaia, Fort Bonifacio Development Corporation, The Mind Museum, Cebu Holdings, El Nido Resorts, and Ayala Property. The class successfully completed the program, seeing a marked increase in their digital marketing skills assessment.
Auto Nation Group
The global pandemic has affected many industries, including the automotive sector. And sales consultants, used to face-to-face communications and walk-in customers, now have to transition to virtual meetings and processing online leads.
Luxury car distributor Auto Nation Group, which includes CATS Motors and All British Cars, asked us for customized training for their entire sales team covering all their subsidiaries with over 100 participants.
After completing five runs, the sales consultants for such luxury brands as Mercedes Benz, Jaguar, Land Rover, Harley Davidson, Jeep, and Chrysler feel better equipped and more motivated to do what they do best — sell.
Avantice
The BPO industry is highly competitive, with ever-demanding international clients and changing market landscape. Global BPO player Avantice Corp. tapped us to run DMI’s CDMP program to train their international marketing team from Singapore, Vietnam, Malaysia, China, India, and the Philippines.
The 26 participants all completed the 10-week certification course and gave raving reviews for the training and appreciation for their upgraded digital marketing skills.
Arthaland
High-end property developer Arthaland asked us to customize a digital and social selling training program for their sales team and network of brokers. With most of their target market online, it has become crucial to equip real estate agents and brokers with social selling skills.
We developed and conducted two runs of our digital and social selling webinar to over 70 participants, who learned how to be more effective in marketing on social media and more targeted in generating online leads.
